There are two “Boycott” projects. One is the Limited Series tv show – six one-hour episodes. The multiple award-winning pilot script is written for this show. The TV series stands on its own as a project we wish to see produced, and available on cable or streaming platforms.
As a prestige, historical-fiction, period thriller, the “Boycott” TV series delivers exciting, compelling and multi-layered, familial and intergenerational storylines. At the core of this four-quadrant, top Bechdel rated series is the female co-leads – Fanny Levy and Sarah Edelson, living lives of toil and tedium set in an extraordinary time and place – New York City, Lower East Side at the turn of the 20th Century. At this time, the Lower East Side is being flooded with Eastern European immigrants – most notably Jews, Italians, and the Irish. These groups and others were giving shape to what would become the human capital foundation of the burgeoning country.
A Limited-Series Spinoff
A Limited Series Spin-Off is already envisioned, using, of course, characters with whom the audience is invested, and with whom there emotional resonance – specifically, the “children.” The spinoff picks up about 10 years later, still in NYC, with the kids, now young adults, working in the garment trades, at arguably, the pinnacle of New York City’s emergence as a leader in the garment industry. Like the original series, the spinoff is grounded in historical facts and inspired by real-life incidents of the day – incidents of national significance.
“Boycott: A NYC 1902 Hip-Hop Musical
The videos below were produced as part of the musical recording process that took place over nine months. Jeff Mustard concluded that the Boycott TV series had all the ingredients for a musical stage play – visually rich, but also limited sets – a manageable cast – and a captivating story. With this in mind, and fiercely inspired by “Hamilton,” Mustard proceeded to write lyrics, braiding fiction and non-fiction elements into the musical compositions. The result is six songs comprising a little more than 60 minutes of music that, according to Mustard’s vision represents the first Act of a musical stage play.
The “official teaser video” provided below AND ALL OTHER videos – all music-driven – are representative of the hip-hop oeuvre, and speaks to a commercial, and wide, family-friendly, demographic.
Below are four song teaser videos. These are approx :60 cut downs of the actual “Full Length” promo trailers of each song. The Full Length Promo’s vary in length from 3:14 – 4:21
This song is the final number of the “proof of concept,” performance of the mostly “music-driven” preview live stage show. This number, “More in Store,” serves various purposes: First, It’s a highlights recap of the fantastic historical insights relative to the incidents of the 1902 Kosher Beef Boycott. Second, it takes the audience on a musical journey reflecting the show’s time and place. Third, it offers stunning perceptions into president Roosevelt’s vital backstory before his ascendency as the nation’s Commander in Chief. As revealed in the storyline of the show, just barely four years earlier, Roosevelt volunteered as a Rough Rider to lead the nation’s cavalry aiding Cuba in its fight for independence in the 1898 Spanish American War. The importance of this incident cannot be overstated, not just from a historical perspective, but to gain a unique understanding of President Theodore Roosevelt’s impulse to confront the nation’s powerful Beef Trust.
Boycott Beef 1902 (Teaser)
This mid-tempo 92.1 BPM extended track is produced as a classic Broadway Musical contemporary rap, speak/sing delivery hybrid, most notably embodied in the hit Broadway show “Hamilton”
FULL LENGTH PROMO MUSIC VIDEOS
These are the Four Full-Length Music Videos. The running time on each vary, however, they range in length from 3:14 to 4:32